1] It’s too fresh, Google doesn’t know about it yet
Initially, don't freeze! In the event that your site is new, it may just be an issue relaxing and returning in a short time.
There's a ton of moving parts in getting your site slithered, ordered and positioned. Now and then, it takes days or perhaps weeks for Google to find your site.
You can look up your site with the site: search operator in Google. Type site:adianant group.com and you’ll see a list of pages found on that domain. If you type in the full URL of a specific article, you should see only one search result return. If you see your pages, this means that Google does know about your site and has put —
at least some of it — in its index. Once you discover that your page is in the index, but you think it is not performing well, you might want to dig deeper.
submit the generated XML sitemap to Google Search Console to help speed up Google’s discovery process. In Search Console, you can also use the URL Inspection tool to
find out how specific pages are doing. It tells you exactly how Google crawls and views your site.
2] You’ve noindexed your site or the piece of content
One of the most common reasons for Google not indexing your site or a specific page is because it has — inadvertently — got noindexed. Adding the noindex meta robots tags to a page tells Googlebot that it can crawl a page, but that the results can’t be added to the index.
How to check if your page is noindexed? That’s easy, simply open the page and view the source code. Somewhere in the head of the page, you’ll find the code below. This tells search engine crawlers that the content of the page shouldn’t be added to the index and, thus, keep it from ranking.
< meta name="robots" content="noindex" >
It happens! Even we occasionally make a mistake and inadvertently noindex a post. Luckily, it’s an easy fix
3] Your content lacks high-quality backlinks
Way back when Google was just a fledgling start-up, rankings were determined in part by popularity. The thinking was that the more links a site or page got, the more people view this site as a valuable source and Google should put it at the top of the results page. While a lot has changed in over two decades, links still play a part in the discoverability and ranking of content. You can rank without links, but it’s just damn hard.
Creating incredible content is a good way to get links to your pages. High-quality content tends to attract clicks from readers who might also share the content far and wide via social media as well. All this helps to get those links. Of course, there’s more you can do to get links in a natural, non-spammy way: here are fifteen ways of getting high-quality backlinks.
